The GAp
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December 14, 2017
Kerouac Wore Khakis? A Gap Conspiracy Theory From 1993
In 1993, the Gap was a dominant player in fashion retail, and their khakis ad campaign foreshadowed menswear blogging by…
January 8, 2016
Millennials Don’t Need Nor Want Three Wardrobes
Unlike previous generations, millennials don’t need nor want three wardrobes: wear to work, recreation and going out. The casualization of…
April 28, 2015
Last Week Tonight, John Oliver Takes On Fast Fashion
On Last Week Tonight, John Oliver takes on fast fashion. When you shop at H&M, Zara or the Gap, you…
October 22, 2014
Real People: Not Taking Yourself Too Seriously
My wardrobe sometimes feels like it suffers from being too serious. I wear lots of leather jackets with jeans and…
September 5, 2014
Complicating The Gap’s “Simple Clothes” Campaign
Rachel Seville, the writer behind Pizza Rulez (a sort of fashion-industry news blog), recently took issue with how The Gap is…
January 1, 2014
Steve Here Goes To The Gap And Wears The Outfit The Mannequin Is Wearing
Steve here goes to The Gap and wears the outfit the mannequin is wearing. And he takes a picture. That’s…
July 31, 2013
We Got It For Free: UnderFit Undershirts
Ben Brockland over at Underfit Shirts emailed me last January to see if I’d be interested in reviewing one of…